Changes are inevitable in today's corporate world. In this workshop, your employees learn how to effectively design and successfully implement change processes. They develop the skills to actively manage change, overcome resistance and promote a positive attitude towards new processes. The acquired knowledge strengthens the resilience and flexibility of your employees and ensures that changes in the company are implemented efficiently and sustainably — a decisive advantage for the future viability of your company.

Change management helps to successfully implement changes in companies by overcoming resistance and actively involving employees. Structured processes ensure that changes are carried out sustainably and effectively.

Benefits for you as a company:

• Minimize resistance and accept change faster
• Increasing employee motivation and retention during change
• Improving efficiency and achieving goals in change processes
• Reducing uncertainties and misunderstandings within the team
• Fostering a flexible and adaptable corporate culture

1. Introduction to the principles of change management

• What is change management and why is it important for the success of companies? :
  An introduction to the basics of change management and its significance for companies.
• The role of managers and employees in change processes:
  How managers and employees can shape change together.
• Difference between proactive and reactive change management:
  Why proactive change management is more successful in the long term.
• Why change is inevitable and how to use it as an opportunity:
  How companies can use change as an opportunity for growth and innovation.

2. The phases of the change process

• The typical phases of change management: planning, implementation and stabilization:
  An overview of the phases of a successful change process.
• Organizational change: From vision to concrete action:
  How to turn a vision into concrete action
• The importance of communication at every stage of the process:
  Why communication is the key to success in change management.
• Change as a continuous process — not as a one-off measure:
  How to sustainably anchor changes in corporate culture.

3. Leadership and Change Management

• How managers act as change agents and overcome resistance:
  The role of managers in change management.
• The importance of vision and objectives for leadership in the change process:
  How a clear vision supports the process of change.
• Encourage willingness to change and maintain employee motivation:
  Tips to promote motivation and readiness for change.
• How to lead through uncertainty and create trust as a leader:
  Strategies for managers in uncertain times.

4. Employee engagement in change management

• How to involve employees in designing the change process:
  The importance of involving employees in change processes.
• Participation and participation as a success factor:
  How participation increases acceptance of change
• Recognize resistance and deal with it productively:
  Strategies to identify and overcome resistance.
• How to promote a positive attitude towards change:
  Tips for promoting a positive attitude towards change.

5. Communication strategies in change management

• Which communication methods and channels are most effective in change management? :
  The best communication methods for change processes.
• The importance of regular updates and feedback opportunities:
  Why regular communication and feedback are crucial.
• How to formulate a clear message that reaches all stakeholders:
  Tips for clear and targeted communication.
• Communicate the change process in an understandable and motivating way:
  How to communicate change in an understandable and motivating way.

6. Dealing with resistance in change management

• The different types of resistance and their causes:
  An overview of the types of resistance and their causes.
• How to use resistance as valuable feedback and respond to it:
  Strategies for productively using resistance.
• Techniques to overcome resistance, such as trust, listening, and involvement:
  Practical tips for overcoming resistance.
• How to successfully implement long-term changes despite resistance:
  Strategies for the sustainable implementation of change.

7. Change management models and methods

• Lewin's Change Model: Unfreeze, Change, Refreeze:
  An introduction to Lewin's 3-phase model.
• Kotter's 8-Step Change Model:
  The eight steps of change management according to Kotter.
• ADKAR model: Awareness, Desire, Knowledge, Ability, Reinforcement:
  The ADKAR model and its application in change management.
• Selecting the right model for the respective change process:
  Tips for choosing the right change management model.

8. Cultural Change and Change Management

• The importance of corporate culture in change management:
  Why corporate culture is a decisive factor for the success of change.
• How to establish a culture of change and innovation in a company:
  Strategies to promote an innovation-friendly culture.
• Culture as a driver of change: Practical approaches to transforming corporate culture:
  Practical tips for creating a culture ready for change.
• The role of managers in setting an example of the desired cultural change:
  How managers can act as role models for cultural change.

9. Change management in digital transformation

• How to successfully design digital transformations in companies:
  Tips for successfully implementing digital change.
• The role of change management in introducing new technologies and ways of working:
  Why change management is crucial for digital transformation
• Prepare and train employees for digital change:
  Strategies to prepare and train employees.
• The effects of digital transformation on work processes and corporate structures:
  How digital technologies are changing work processes and structures.

10. Measuring the success of change processes

• KPIs and metrics for monitoring the success of change processes:
  The most important indicators for measuring the success of change.
• Regular evaluation and feedback loops in the change management process:
  Why regular evaluation and feedback are crucial.
• Ensuring sustainability: How to permanently anchor changes in corporate culture:
  Tips for sustainably anchoring change.
• Long-term success monitoring: How to develop after completion of change management:
  Strategies for long-term performance monitoring and development.

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