AI im Marketing
Lerne, wie KI das Marketing revolutioniert und starte deine Reise in die Zukunft des Marketings!
AI im Marketing
Lerne, wie KI das Marketing revolutioniert und starte deine Reise in die Zukunft des Marketings!
Mein Name ist Larno Visser, ich bin ein 24-jĂ€hriger Innovationsmanager und Unternehmer aus den Niederlanden. Ich hatte schon immer eine Leidenschaft fĂŒr die Kommunikation neuer Technologien. Das begann vor einigen Jahren, als ich Online-Kurse ĂŒber Design fĂŒr 3D-Druck und Laserschneiden veranstaltete.
Im vergangenen Jahr habe ich mich komplett auf Generative KI konzentriert. Durch meinen Hintergrund im Innovationsmanagement helfe ich Unternehmen dabei, KI-Technologien auf ihrer Website oder in ihrem Unternehmen zu implementieren.
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Description:
Inhalte & Ablauf
01. Einleitung:
01. Einleitung:
01. Introduction:
How is artificial intelligence changing tomorrow's marketing? In our free 2-hour webinar, we dive into the fascinating world of AI and show you how you can use this breakthrough technology to make campaigns more efficient, creative and targeted.
02. Theoretische Grundlagen:
02. Theoretical Foundations:
The theoretical foundations of AI in marketing are then covered. Here you will learn, among other things:
- What is AI in marketing? â A quick overview of the possible applications
- LLMs: The technology behind ChatGPT and its role in marketing
03. Praktische Anwendung:
03. Practical Use:
This part of the webinar is about the practical application of AI in marketing. The following content is covered here:
Prompt engineering for LLMs in marketing:
- What is prompt engineering? â Basics and significance for effective marketing strategies
- The 4 basic principles of the appeal â How to get the most out of AI-generated answers
- More tips and tricks for successful prompt engineering â Optimization for marketing purposes
AI extensions for marketing:
- Using plug-ins â AI tools to support everyday marketing
- Advanced data analysis â How AI interprets data and improves marketing decisions
- User-defined instructions â Personalization for targeted marketing campaigns
Specific use cases of AI in marketing:
- content creation â High-quality advertising texts and social media posts
- Market research â Quick and well-founded insights into target groups and trends
- automation â Efficient campaign management and coding
- Creative inspiration â Ideas and strategy suggestions for your marketing, including suggestions from the audience
04. Q&A + Möglichkeit zur Zertifizierung:
04. Q&A & Ausleitung:
04. Employer Q&A Session, Jobs & mehr:
04. SesiĂłn de Q&A y Salida:
04. Q&A + Posibilidad de certificaciĂłn:
04. Q&A Session & End:
04. Zertifizierung + Q&A:
At the end of the webinar, you will have the opportunity to discuss all your questions with the coach in an interactive live format and receive direct answers. Our goal is for you not to take away any open questions from the webinar and to develop a comprehensive understanding of the basics of AI in marketing. You'll know exactly how to effectively use AI tools like ChatGPT in your marketing strategies.
In addition, you have the option to confirm your newly acquired knowledge with a certificate.
Description:
Are you a student or young professional and would like to score points in the area of marketing with innovative technologies? Then you've come to the right place! Our free webinar âAI in Marketingâ teaches you the basics of artificial intelligence and shows how you can use AI tools such as ChatGPT specifically in marketing strategies. Learn how to use AI to increase productivity and find creative solutions to the challenges of the marketing world. Sign up today and start your journey to become an expert in using AI in marketing!
Why should you learn AI in marketing?
For students and young professionals who want to improve their marketing skills and efficiency, it is essential to understand the use of AI in a professional context. AI provides innovative tools for making data-based decisions, developing creative content, and making campaigns more efficient. By using technologies such as ChatGPT in a targeted manner, you can:
- Create and optimize texts faster for advertising or social media, which saves time and resources.
- Analyze data and identify trendsto make well-founded marketing decisions.
- Individual target group approach Implement through personalized content.
These skills open up new perspectives and opportunities to excel in marketing and secure competitive advantages.
What can you earn with this skill?
- Freelance marketing projects: With AI experience, you can optimize campaigns and create content â for $20 to $100 an hour.
- Marketing roles in companies: AI know-how opens up positions in social media management or content marketing with salaries of between 40,000 and 80,000 US dollars annually.
- Consulting and training: Expertise in AI and ChatGPT can be used for workshops or consulting, with fees ranging from $50 to $200 per hour.
- AI-based campaign creation: Development of automated marketing solutions using AI, such as chatbots, brings 500 to 2,000 US dollars per project.
Why will this skill become more and more important in the future?
In an increasingly digital world, the use of AI in marketing is becoming increasingly important. Companies use machine learning and AI tools to create content more efficiently, predict trends and deliver personalized campaigns. Anyone who understands AI is able to:
- Develop innovative marketing strategies and to respond to technological advancements.
- to secure competitive advantages through optimized communication and data analysis.
- to expand career opportunities in a dynamic and future-oriented job market.
With in-depth AI knowledge, you stand out, promote your creativity and actively shape the future of marketing.
Who is the webinar suitable for?
- People interested in AI & its marketing applications
- Young professionals who want to learn new, future-oriented skills
- People who want to optimize their marketing strategies
- Anyone who wants to continue their education and improve their career opportunities
What are the technical requirements?
- A free OpenAI account should be created before the webinar
- A stable internet connection
- An internet-enabled device (we recommend a computer, laptop, or tablet)
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Exclusive content, Q&A sessions, and communities
Our ELEVEL Discord server helps you achieve your goals and connect with like-minded people from around the world. Join and get access to a variety of exclusive content, resources and communities that will help you develop the skills you need to succeed. Join now and start benefiting!
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Join the ELEVEL Skill Community!
Forma parte de la ELEVEL Skill Community!
Contenido exclusivo, sesiones de Q&A y comunidades
Nuestro servidor de Discord de ELEVEL te ayuda a alcanzar tus objetivos y a conectar con personas afines de todo el mundo. Ănete y accede a una gran variedad de contenidos exclusivos, recursos y comunidades que te ayudarĂĄn a desarrollar las habilidades que necesitas para triunfar. ÂĄĂnete ahora y benefĂciate!
Exclusive content, Q&A sessions, and communities
Our ELEVEL Discord server helps you achieve your goals and connect with like-minded people from around the world. Join and get access to a variety of exclusive content, resources and communities that will help you develop the skills you need to succeed. Join now and start benefiting!
Exklusive Einblicke, Jobangebote & Q&A Sessions
Mein Name ist Larno Visser, ich bin ein 24-jĂ€hriger Innovationsmanager und Unternehmer aus den Niederlanden. Ich hatte schon immer eine Leidenschaft fĂŒr die Kommunikation neuer Technologien. Das begann vor einigen Jahren, als ich Online-Kurse ĂŒber Design fĂŒr 3D-Druck und Laserschneiden veranstaltete.
Im vergangenen Jahr habe ich mich komplett auf Generative KI konzentriert. Durch meinen Hintergrund im Innovationsmanagement helfe ich Unternehmen dabei, KI-Technologien auf ihrer Website oder in ihrem Unternehmen zu implementieren.
â
Already signed up
